Florals are a big trend for Summer 2016, and so as part of River Island’s press day we were asked to provide a floral badge making activity. We were inspired by the pressed flower badges seen on the Dior Homme catwalk and gave guests the chance to make floral pin badges in a similar style.
Quick to do and surprisingly easy – we sourced a selection of pressed flowers from ebay, we had mainly blue and orange to tie in with River Island’s key colours for the event. We used plain, lined and graph paper for backgrounds, we also used newspapers; Le Monde and The Financial Times for it’s pleasing, pink hue. Plus we discovered a whole new use for those mindfulness colouring books!
Once all the elements were assembled, it was time to pull down the handle of the badge pressing machine for the finished product. In just a few minutes the badge was ready to be pinned on for some instant floral accessorising. Perfect for a fun, speedy and creative activity for a press event – and of course social media friendly!